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What is an Introducing Broker (IB)
Forex Guide

What is an Introducing Broker (IB)

Learn what an Introducing Broker (IB) is, how the program works, and how you can earn extra income through Forex referrals. Complete guide on IB commissions, CPA, and lot-based payments.

Introduction

In Forex trading, not everyone wants to be a full-time trader. Some prefer to build a network, refer clients, and earn passive income instead. This is where the Introducing Broker (IB) program comes in.

An Introducing Broker (IB) is an individual or business who refers new clients to a Forex broker. In return, the broker rewards the IB with commissions based on client trading activity.

For many, becoming an IB is a way to earn extra income without needing to actively trade the market. It’s one of the most powerful partnership models in Forex today.

 


 

What is an Introducing Broker (IB)?

An IB acts as a middleman between the broker and the client. Instead of executing trades, the IB focuses on marketing, referrals, and client acquisition.

  • Traders open accounts with the broker using the IB’s referral link.
     
  • Every time referred clients trade, the broker pays the IB a commission.
     
  • The broker benefits by gaining more clients, and the IB benefits by earning passive income.
     

Simple Example:
If you refer 10 traders who each trade 5 lots per month, and your broker pays $10 per lot, you earn:
10 × 5 × $10 = $500 monthly passive income.

 


 

How IB Commissions Work

IB commissions are typically calculated based on the spread that brokers charge clients. Brokers share part of that spread with IBs as a reward for bringing traders.

There are two common commission models for IBs:

1. Money per Lot (Rebate Model)

  • IBs earn a fixed amount per lot traded by their referred clients.
     
  • Example: $10 per lot on EUR/USD.
     
  • If a client trades 20 lots, the IB earns $200.
     

This model is best for long-term passive income, especially if you build a network of active traders.

 


 

2. CPA (Cost Per Acquisition) Model

  • IBs earn a one-time fixed payout for every client they refer who meets specific conditions (e.g., minimum deposit + trading requirement).
     
  • Example: Broker pays $300 CPA for every client who deposits $500 and trades 2 lots.
     
  • If you refer 10 clients in a month, you earn $3,000 instantly.
     

This model is best for aggressive marketers who focus on high-volume sign-ups rather than long-term activity.

 


 

Comparison: Lot-Based vs CPA

Feature

Lot-Based Commission

CPA Commission

Income Type

Ongoing (recurring)

One-time (instant)

Best For

Building passive income

Fast upfront revenue

Risk

Depends on client activity

Depends on broker’s CPA conditions

Example Earnings

$10 per lot traded

$200–$500 per client

Many brokers, including EMAR Markets, offer flexible IB structures where you can choose or even combine both models depending on your business strategy.

 


 

Why Become an IB?

  1. Passive Income – Earn money without trading.
     
  2. Scalable Business – The more clients you refer, the higher your income potential.
     
  3. No Trading Risk – You don’t need to put capital at risk in the market.
     
  4. Marketing Freedom – Use social media, blogs, seminars, or word-of-mouth to attract traders.
     
  5. Flexible Commission Plans – Choose between lot-based, CPA, or hybrid models.
     

 


 

How to Become an Introducing Broker

  1. Register with a Broker – Apply for the IB program (usually free).
     
  2. Get Your Referral Link – The broker will give you a unique tracking link.
     
  3. Promote the Broker – Through content, social media, or community networks.
     
  4. Refer Clients – Encourage traders to open accounts using your link.
     
  5. Earn Commissions – Receive payouts as your clients deposit and trade.
     

 


 

Example of IB Income Growth

Imagine you build a network of 50 active traders.

  • Each trader averages 10 lots per month.
     
  • Broker pays you $8 per lot.
     
  • Your monthly income = 50 × 10 × $8 = $4,000.
     

Over time, with hundreds of clients, IBs can build a full-time income stream.

 


 

IB Marketing Strategies

1. Content Marketing

Create blogs, YouTube videos, or TikTok content explaining Forex basics.

2. Social Media

Leverage Facebook, Instagram, and Telegram groups to attract clients.

3. Education & Seminars

Host free webinars or training sessions to build trust.

4. One-on-One Coaching

Help beginners start trading while using your referral link.

5. Local Community Outreach

Work with friends, family, and local trading groups.

 


 

Challenges of Being an IB

  • High Competition – Many brokers have IB programs.
     
  • Regulatory Restrictions – Some countries limit promotional activities.
     
  • Dependence on Broker – Your income depends on the broker’s reliability.
     

Solution: Choose a broker that offers strong support, transparent commissions, and reliable execution for your clients.

 


 

Tips to Maximize IB Earnings

  1. Focus on quality clients who trade regularly.
     
  2. Educate your referrals—help them become long-term traders.
     
  3. Build a community instead of chasing one-time sign-ups.
     
  4. Negotiate custom commission rates as your network grows.
     
  5. Diversify your marketing channels.
     

 


 

Conclusion

Becoming an Introducing Broker (IB) is one of the most effective ways to earn extra income in Forex without trading risk. By referring traders, you can earn either recurring lot-based commissions or upfront CPA rewards, both funded from the spreads charged by brokers.

Whether you prefer steady passive income or quick one-time payouts, IB programs provide the flexibility to grow according to your strategy. With the right broker, marketing plan, and community building, IBs can turn a side hustle into a sustainable business.


 

Andrew

EMAR Markets Expert

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